The Integrated Communications & Marketing team is responsible for developing and implementing integrated communication and marketing strategies designed to advance the university’s image and stature among wide-ranging target audiences. This includes building and protecting the university’s brand position and identity, providing consultation on marketing efforts undertaken by colleges and units, coordinating the university’s various advertising agencies, media, and production vendors, and managing university-wide publications and other internal and external communications processes.
Integrated Communication & Marketing team members:
Nicci Brown
Assistant Vice President, Marketing
(352) 327-0997
Dana McPherson
Executive Director of Brand Management and Marketing
(352) 273-3815
Fairen Horner
Associate Director of Marketing and Communications, Social Media
(352) 215-3915
Celeste Velazco
Social Media Specialist
(352) 846-3903
Florida Bridgewater-Alford
Associate Director of Learning, Development and Integration
(352) 846-3903
Ana Perez-Olave
Associate Director of Digital Marketing
(352) 273-1741
August Woody
Digital Marketing Specialist
Tonya Smith
Marketing & Communications Specialist
(352) 273-3817